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Last updated: January 2026

Drip Campaigns for Real Estate Investors

Set up year-long follow-up sequences that run on autopilot. SMS, email, voicemail, and direct mail, all from one platform.

AI Lead Scoring

Why Most Investors Quit Following Up

You call a lead. They say "not right now." You mean to follow up next month... but next month you're chasing new leads. Six months later, they sold to someone who kept calling. Sound familiar?

How Drip Campaigns Work

1

Build Your Sequence

Create a multi-channel sequence with SMS, email, voicemail, and mail. Set timing between touches.

2

Enroll Leads

Add leads to campaigns manually or automatically via triggers (new lead, pipeline stage, tag).

3

Personalize at Scale

Use merge fields for name, address, property value. Every message feels personal.

4

Monitor & Optimize

Track opens, replies, and conversions. Adjust sequences based on what works.

Multi-Channel Drip Capabilities

Reach sellers where they are. Combine channels for maximum response.

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SMS Sequences

Automated text message sequences. Personalized with property data, seller name, and custom fields.

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Email Sequences

Professional email drips with open tracking. Know when sellers engage.

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Ringless Voicemail

Drop voicemails without ringing. Personal touch at scale.

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Direct Mail Integration

Trigger postcards and letters automatically. Physical + digital touch.

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Call Reminders

Schedule follow-up calls in your dialer. Never forget a callback.

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Multi-Channel Sequences

Combine SMS, email, voicemail, and mail in one sequence. Surround sound marketing.

Pre-Built Campaign Templates

Start with proven sequences. Customize to your market.

New Lead Nurture

90 days

SMS + Email + RVM

Welcome sequence for new leads. 12 touches over 90 days.

Cold List Revival

6 months

SMS + Direct Mail

Re-engage old leads. Quarterly postcards + monthly texts.

Pre-Foreclosure

30 days

SMS + Email + Call

Urgent sequence for time-sensitive leads. Daily touches.

Absentee Owners

12 months

Direct Mail + SMS

Long-term nurture. Bi-monthly mail + quarterly texts.

Why Automated Follow-Up Wins

Manual Follow-Up

  • ✗Inconsistent: you forget, skip, or quit
  • ✗Time-consuming: hours per day on follow-up
  • ✗Doesn't scale: more leads = more manual work
  • ✗No tracking: who got what, when?

Automated Drip Campaigns

  • ✓Consistent: every lead gets the full sequence
  • ✓Hands-off: set it once, runs forever
  • ✓Scalable: 10 leads or 10,000, same effort
  • ✓Trackable: see opens, replies, conversions

Replaces These Tools

Email Marketing

Mailchimp, ActiveCampaign

$15-300/mo

SMS Marketing

Launch Control, Lead Sherpa

$100-500/mo

Direct Mail

Yellow Letters, Ballpoint

Pay per piece

FlipMantis combines all channels in one platform. One login, one sequence builder, one analytics dashboard.

Pricing estimates as of January 2026. Check vendor sites for current rates.

Frequently Asked Questions

What are drip campaigns in real estate investing?
Drip campaigns are automated sequences of messages sent to leads over time. Instead of manually following up, you set up a sequence once and it runs automatically. For real estate investors, this means consistent follow-up with sellers without the daily grind.
How long should a real estate drip campaign be?
Most successful investors run 6-12 month drip sequences. Real estate deals often take months to materialize. A lead who says "not now" in January might be ready in September. Long-term drip campaigns keep you top of mind.
What channels should I use for drip campaigns?
Multi-channel campaigns perform best. Combine SMS (highest open rates), email (detailed content), ringless voicemail (personal touch), and direct mail (stands out). FlipMantis lets you mix all channels in one sequence.
Can I personalize automated drip messages?
Yes. FlipMantis drip campaigns support merge fields for seller name, property address, estimated value, and custom fields. Messages feel personal even when sent at scale. Try it free.

Set up your drip campaigns today

Year-long sequences. Multi-channel. Fully automated.

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