Why Land Investing Has Less Competition
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Most real estate investors ignore vacant land. They want houses with tenants and cash flow. That is exactly why land investing works. Less competition means bigger discounts and faster deals.
Land has no roof to replace. No furnace to break. No tenants to call you at midnight. No rehab budget, no contractor headaches, no HOA complaints. Your holding costs are property taxes and maybe a small amount for mowing. On a $10,000 parcel, that might be $200 per year.
The people who own vacant land often do not want it. They inherited it. They bought it decades ago and never built on it. They live in another state and forgot about it. They are tired of paying taxes on something they will never use. These owners sell at steep discounts because the land has no emotional attachment and no income to justify keeping it.
Margins in land investing are consistently 100% to 300%. Buy a parcel for $3,000 and sell it for $8,000 to $12,000. The numbers are smaller than house deals, but the risk is minimal and the timeline is short. No inspections, no appraisals, no lender requirements. Cash deals that close in a week.
You can also seller-finance land, which creates monthly cash flow without property management. Sell a $10,000 parcel for $15,000 with $1,000 down and $300 per month. You earn interest on the note and if the buyer stops paying, you take the land back and sell it again.
FlipMantis tracks land deals alongside house deals in the same pipeline. Use the List Builder to target vacant land parcels by acreage, zoning, and county.
Finding and Evaluating Land Deals
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Finding land deals starts with county data. Every county has a parcel map showing vacant land parcels with owner information, assessed value, and tax status. Pull a list of vacant land owners in your target county and start mailing.
Your offer letter for land is different from houses. Land investors typically send blind offers: a letter with a specific dollar amount. "I would like to purchase your 2.5-acre parcel on County Road 12 for $4,500 cash." The offer is usually 20 to 30 percent of market value. It sounds aggressive, but the acceptance rate on blind offers to vacant land owners is surprisingly high because many of them consider the land worthless.
Due diligence on land is different from houses. Check these items before closing:
Access. Does the parcel have road frontage or a legal easement? Landlocked parcels with no access are worth significantly less and harder to sell.
Zoning. What can be built on the parcel? Residential, agricultural, commercial? Zoning determines the buyer pool and the value.
Utilities. Are water, sewer, and electric available at the property line? Parcels with utilities nearby are worth more than those requiring wells and septic.
Flood zone. Check FEMA maps. Parcels in flood zones have building restrictions that reduce value.
Back taxes. If the owner owes three years of back taxes, negotiate that into your purchase price. You are taking on their tax liability.
FlipMantis pulls available property data for land parcels and lets you track due diligence items in the deal record. Flag issues during research so nothing gets missed before closing.
Pricing Land and Making Offers
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Land valuation is different from houses. There is no MLS with recent land sales neatly organized by bedroom count. You need to dig deeper.
Start with sold comps. Check your county assessor website, Zillow, LandWatch, and Land.com for recent land sales in the same area. Match by acreage, zoning, and location. A 5-acre residential parcel next to a subdivision sells differently than a 5-acre agricultural parcel 10 miles from town.
Price per acre is the standard metric, but it varies wildly. An acre of land in a growing suburban area might sell for $20,000 to $50,000. An acre of rural land in a less populated county might sell for $1,000 to $5,000. Location and development potential drive everything.
Look at active listings to gauge the market. What are other sellers asking for similar parcels? Active listings show you the ceiling. Sold comps show you what people actually paid. Your buy price should be well below the sold comps, and your sell price should be at or slightly below the active listing prices for a quick sale.
For blind offers, start at 20 to 30 percent of your estimated market value. If you think a parcel is worth $10,000, offer $2,000 to $3,000. You will get a low acceptance rate, but the deals you do get will have massive margins. As you get responses, adjust your offer percentage up or down based on what the market tells you.
FlipMantis underwriting supports land deal analysis. Enter the parcel details, comparable sales, and your offer price to see your projected profit margin and return.
Selling Land: Cash Sales and Seller Financing
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You bought the land cheap. Now you need a buyer. There are two approaches and the best investors use both.
Cash sales are the fastest exit. List the parcel on LandWatch, Land.com, Zillow, Facebook Marketplace, and Craigslist. Price it 10 to 20 percent below comparable active listings for a quick sale. Write a compelling listing that highlights the key selling points: acreage, access, utilities, zoning, and proximity to towns or attractions. Include photos of the actual parcel and the surrounding area. Drone footage, if you can get it, dramatically increases buyer interest.
Most cash land sales close in 7 to 21 days. Use a title company for parcels over $5,000. For smaller transactions, many land investors use a simple warranty deed and close directly. Check your state requirements.
Seller financing is the higher-profit exit. Instead of selling for $8,000 cash, sell for $12,000 with $500 down and $250 per month at 9% interest. You earn the price premium, the interest, and you have a performing note that pays monthly. If the buyer defaults, you take the property back through a simple forfeiture process in most states and sell it again.
Seller-financed land notes can also be sold to note investors for a lump sum. A performing note with 12 months of payment history at 9% interest has value to investors who want passive income.
FlipMantis pipeline tracks both cash and seller-financed dispositions. For financed deals, the platform monitors payment status and alerts you to missed payments so you can act before the account goes too far behind.