How Driving for Dollars Works
The concept is simple: drive through target neighborhoods, spot properties that look distressed or vacant, record the addresses, then contact the owners to see if they're interested in selling.
Unlike buying lists, D4D gives you leads that others might not have. You're finding properties based on physical signs of distress that don't show up in databases.
Step-by-Step Process
- Choose target neighborhoods - Areas where you want to buy, typically older neighborhoods with a mix of maintained and neglected homes
- Drive systematically - Cover every street, don't just cruise randomly
- Look for distress signs - Vacant, run-down, overgrown, mail piling up
- Record addresses - Use an app to log addresses quickly (voice notes, D4D app, or your CRM)
- Skip trace owners - Use skip tracing to find owner contact info
- Reach out - Call, text, or mail the owners
- Follow up - Add to your CRM and drip campaigns